
I was on the tube and noticed this advertisement for The National Wedding Show. Just as the tube doors closed I took this picture to remind myself of one thing not to do when making large scale posters (especially those intended to be read far away). The one problem I have with the poster is that the words ‘The’ and ‘Show’ are outlined as opposed to filled in which the words ‘National Wedding’ are. This use of typeface means that the reader who reads from far away can only make out half of the information.